ConnectAfrobeats, Pop of Culture partner to support emerging artists on a global stage


ConnectAfrobeats, a social networking platform aimed at uniting talents and resources within the global Afrobeats industry, and Pop of Culture, the platform amplifying emerging artists’ narratives, announce a strategic partnership that promises to elevate and connect artists on a global stage.

Pop of Culture is thrilled to launch The Talent Palette, a monthly live music showcase for up and coming artists, and be supported by ConnectAfrobeats as a long term media partner. Each showcase will bring together over 150 passionate music lovers and industry professionals for an electrifying night of diverse music, networking, and community building.

The sophisticated event promises a thrilling experience for all. The emerging artists will gain invaluable exposure to a dedicated audience, industry professionals, and receive extensive media coverage through ConnectAfrobeats’ network.

Music lovers will discover new rising stars and immerse themselves in the vibrant energy of live music and unique interactions. Furthermore, industry professionals will have the opportunity to connect with a pool of talented artists, fostering further growth within the music industry.

“We are excited to be part of this initiative, showcasing our commitment to support Afrobeat culture home and abroad,” said Taiwo Okanlawon, Public Relations Officer for ConnectAfrobeats. “This partnership is a testament to our shared vision for leveraging technology to connect artists with producers, songwriters, managers, indie promoters with distributors, publishers with creative journalists, among others for collaboration, networking, touring, and other creative deliberations.”

Adam Opeloyeru, Marketing Manager at Pop of Culture said, “We are thrilled to partner with ConnectAfrobeats to amplify the voices and stories of emerging artists, fostering deeper understanding and celebrating the immense power of music. This collaboration will open doors for these talented individuals, allowing them to connect with a wider audience and contribute to the vibrant creative landscape.”

This partnership marks a significant step forward in showcasing the richness and diversity of creative expression to the world.

Register for The Talent Palette Here.